A new industry report reveals that the median booth size will increase by 20% this year. If you’re wondering whether you should also jump on the booth expansion bandwagon, here are six tips to determine whether it’s worth the cost.
Ideas and creative thought are what make a business, a family, or the world a better place. See what questions you can ask yourself to make a difference for your clients or your company.
Determine these objectives prior to speaking with a trade show exhibit designer. Your budget and planning timeline will thank you for planning ahead.
Every trade show program needs a solid, measurable action plan. If you can demonstrate past positive ROI or estimate future revenue opportunities, you will have more success justifying your trade show expenses.
Pack Expo is the largest packaging event in North America. This trade show will host over 30,000 attendees and gives exhibitors plenty of chances to showcase their brand. We provide helpful tips for how to prepare.
We all have pressing deadlines & projects that need to get done, with a trade show presence as no exception. Here’s how we dedicated our team efforts to achieve success, and hopefully you can use these tips to tackle your next show.
Find out what engagement tactics attendees respond to on the show floor in this summary of the CEIR Attendee Floor Engagement Study. Identify what you could engagement tactics you could add to your trade show exhibit at your next show.
Your brand is your calling card. Develop an easily recognizable brand to establish a lasting relationship with your customers at the trade show or event. Learn how to discover your brand with a few key questions.
Studies show that we have 7 seconds to capture someone’s attention. That means your trade show booth must be designed to cut through the distraction.
A trade show booth is a chance to create an environment for your attendees. That’s why we set out to create a relaxing, Zen garden experience for our booth for the attendees of ExhibitorLive. Learn more about our theme decision and design process in our newest post.
Learn the most common mistakes trade show exhibitors make in these 8 key areas. These tips will not only teach you what to avoid but how to be successful!
Even if your trade show or buying fair is not Olympic sized there are many things in common with large-scale events like the Olympics. What can we learn from Rio 2016?
Answer these questions to pinpoint your trade show strategy.
What is the goal or strategy for events and experiential marketing in 2016? I took a look at one of the world’s most comprehensive annual research studies to find out. Use this information to justify your trade show presence.
There is much more involved in going to a trade show than selecting your space and having your exhibit built. It will take an extra effort to plan and coordinate all elements of your show, but not planning ahead will cost you more.