Many trade shows offer designated lounges that can be used for conducting one-on-one discussions with clients. In this post, we’ll discuss the merits of open, semi-private and exclusive meeting areas, and discuss the pros and cons of each.
Author: Mary Rita Crowe
The art of business is more than just a transaction between the business and the client. It is relational and it is personal. We recently had the privilege of being inspired by a best-selling sports author and business speaker and wanted to share what we gleaned from his presentation so that you can go into your next trade show or event confident that you are succeeding in the art of business relationships.
Despite all the wonderful elements of our profession, there is one unfortunate aspect to exhibiting that can be hard to ignore: it can often be extremely wasteful. When you’re looking to eliminate waste or reduce the carbon footprint of your exhibit, consider these practical tips.
Whether you want to grab a bite to eat during the convention, or if you’re looking for a place to take a VIP client after the show winds down, the Windy City offers a wealth of restaurants to suit most any taste. Check out our top five list here!
Just as in a store environment, products merchandised at a trade show need to be displayed to attract attention, draw in traffic and maximize sales. To avoid displays that are either too sparse and boring or overly cluttered and overwhelming, use these guidelines for your next trade show layout.
Whether you’re 100% Irish or just Irish one day a year, there are lots of ways to enjoy this festive holiday in Chicago. Learn how to embrace the emerald as a “Ch-Irish” citizen of Chicago!