Is it really that imperative that you have promotional giveaways in your trade show or event booth? Will they really help you meet your marketing goals and strategy? Check out these great ideas on how you can use giveaways to help boost your event’s return on investment.
Category: Tips and Trends
Digital images displayed on digital displays opens up a new world of changing and moving images. To help you pick the optimum hardware for your budget, venue, and expected audience, we’ve broken down the features, benefits, and strategies to mitigate risks of each type of display. In Part II of this article, we cover computer monitors, projectors and video walls.
Digital images displayed on digital displays opens up a new world of changing and moving images. To help you pick the optimum hardware for your budget, venue, and expected audience, we’ve broken down the features, benefits, and strategies to mitigate risks of each type of display. In Part I of this article, we cover tablets, kiosks, and TVs.
Las Vegas is not all nightlife, gambling, and shows. There’s a quieter side of Vegas that could be just what visitors are looking for when they want a few minutes away from the hustle & bustle of the trade show floor. Check out this list of some sights often unseen and take a second look at all that Las Vegas has to offer.
Are you doing everything you can before the show to ensure your show presence earns an ROI? Effective pre-show promotion can ensure that attendees visit your booth and can help maximize the qualified leads you gather at each event. Check out our tips on how to be more effective with your pre-show promos.
If you’re an event manager, travelling has become second nature. This routine can become quite mundane, so how can you continue to put a priority on safety when your travels become comfortable and routine? Here are some tips on how to keep safety top-of-mind during your travels.
In the exhibit and event industry, travel is common and widespread. And so are major delays that might require an stay overnight at the airport. Here are some tips from an experienced traveler to help you deal with (and perhaps prevent) a night’s stay in an airport.
Our list of late 2019 tech industry events has been cherry-picked based on the estimated number of exhibitors and attendees, as well on organizer reputation, as well as various sectors, including hardware, software, cybersecurity, industrial IoT, mobile technologies. Start planning now!
Great trade show photography can make all the difference on your social media feed, blog, or website, or within your printed collateral. But knowing a few camera tricks can go a long way in helping your photos stand out. Consider these insights and tips when deciding how to shoot your next event.
In an age where technology brings the world so much closer, the ability to segment design for the immediate audience has never been more important. Putting your brand on display through trade shows and events magnifies the attention you will receive and the scrutiny that you’ll be under. The question is whether you are inspiring your prospect or merely polluting the space.
In the age of constant visual stimulation, social media and short attention spans, we as trade show and event marketers must plan more if we intend to attract new prospects to our booth of event. Check out our checklist of ideas to consider when preparing to draw visitors to your booth.
Do you have a lot of repeat or long-standing customers? Then you might assume that you have been providing them with ideal customer service when in fact they might only be mildly satisfied – ordering from you out of convenience or habit instead of brand loyalty. Consider these keys to help achieve true loyalty and leave a lasting impression.